Local SEO
SEO
Optimisation strategies helping businesses appear in location-based searches like 'web designer near me' or 'Nottingham website studio'. Local SEO involves Google Business Profile optimisation, consistent NAP (name, address, phone) across directories, local keyword targeting, and earning reviews. For service businesses with geographic focus, local SEO can deliver highly qualified leads actively searching in your area.
Why it matters
Understanding “Local SEO” helps you speak the same language as our design and development team. If you need help applying it to your project, book a Fernside call.