Internal link
SEO
A hyperlink connecting one page on your site to another page on the same domain. Internal links distribute authority throughout your site, help search engines discover and understand your content structure, and guide visitors to related information. Strategic internal linking emphasises your most important pages and creates logical paths through your content. We plan internal link architecture as part of every site build.
Why it matters
Understanding “Internal link” helps you speak the same language as our design and development team. If you need help applying it to your project, book a Fernside call.