Crawl budget

SEO

The number of pages search engine bots will crawl on your site within a given timeframe. For small sites this rarely matters, but inefficiencies like duplicate content, infinite URL parameters, or broken redirect chains waste crawl budget that could be spent on important pages. Clean site architecture, proper canonical tags, and an optimised robots.txt ensure search engines prioritise your most valuable content.

Why it matters

Understanding “Crawl budget” helps you speak the same language as our design and development team. If you need help applying it to your project, book a Fernside call.