Technical SEO
SEO
The practice of optimising website infrastructure to help search engines crawl, index, and rank your content effectively. Technical SEO covers site speed, mobile-friendliness, secure connections, clean URLs, proper redirects, structured data, XML sitemaps, and crawl efficiency. While not as visible as content, technical SEO creates the foundation for ranking success. Fernside builds technical SEO best practices into every site from the start.
Why it matters
Understanding “Technical SEO” helps you speak the same language as our design and development team. If you need help applying it to your project, book a Fernside call.